Tourism
To increase Sapphire Coast tourist capabilities, we created the Sapphire Coast Tourism Future program.
In partnership with NSW Government and Bega Shire Council, we developed a bespoke tourism program designed to increase skills and professionalism, lift the region’s destination competitiveness, increase visitation, and build economic growth. The program is capable of being reproduced and redelivered for new markets, new industry needs and a changing tourism landscape.
The work:
- Masterclass program development
- Introduction of forum and networking events
- Developing mentoring programs
- Establishing the region’s vision and growth platform
“Anthony and The Destination Agency have a completely unique set of skills in destination management and tourism industry development. The insight and energy they bring to their programs is inspiring and the quality of the work they are delivering through the Tourism Future program, to support the Eden cruise industry, has been indispensable.”
Natalie Godward
Cruise Development Manager, Cruise Eden
“The mentoring I received has helped me to develop new tourism products, marketing opportunities, valuable industry connections and enabled my business and personal confidence to grow exponentially over the past 24 months! The mentoring provided has created opportunities for my business that wouldn't have otherwise been afforded.”
Jessica Taunton
Owner, Navigate Expeditions
“The mentor was incredibly knowledgeable and such a strong believer in the WinterSun Festival and its future. He was hugely generous with his time and knowledge and helped me through some dark moments. Thank you for thinking of me and for this project, it's been incredibly useful and enlightening and a total blast. The mentoring gave me confidence in my vision and the other benefits are people's willingness and enthusiasm to invest in the festival via sponsorships, editorial, promotion, donations etc which ultimately benefits my business.”
Lyn McColl
Event
Manager,
WinterSun Festival
